DESIGN WITH DIRECTION

CLARITY FIRST, STRATEGY ALWAYS, DESIGN THAT ACTUALLY WORKS.

HOW TO WORK TOGETHER

FOUR WAYS TO GET STARTED. WHEREVER YOU ARE.

NOT SURE WHERE TO START? Get a clear read on what's working and what's not. Brand Audit.

READY TO BUILD YOUR BRAND?From a focused mark to a full identity system, built to perform. Brand Systems, starting at $3,500.

NEED A WEBSITE? A focused landing page or a full custom build, whichever fits where you are. Landing Page and Full Website Build.

WANT ONGOING SUPPORT? Reliable creative help with clear scope and predictable cost. Monthly Retainers.

Get Started →

SOUND FAMILIAR?

Most brands don't have a design problem. They have a consistency problem. Here's what changes when you fix it.

< BEFORE

Inconsistent visuals

Last-minute requests

No clear direction

Re-explaining things every time

+ WHAT I HELP WITH +

Ongoing graphic design support

Brand consistency across platforms

Campaign and series visuals

Light web updates

Long-term creative direction

AFTER >

Brand consistency

Reliable monthly support

Clear scope and expectations

Confidence in how you show up

Book My Call →

Josh is the perfect blend of administrative and creative. When we first started working together I needed help getting our marketing endeavors organized and headed in the right direction. He not only quickly addressed those issues but brought a fresh, relevant look to everything! He works hard and sees you through every hurdle! Highly recommend!

—Shelly Miller, Immersion Director
I have had the opportunity to collaborate with Josh for several years. He shares equal responsibility for our business's success, thanks to his keen eye for design and unwavering pursuit of perfection which have consistently produced remarkable outcomes. Josh envisioned something beyond my imagination with minimal guidance. He is an amazing artist and working with him is true privilege.

—Dean Stavrou, ELIA GREEK PRODUCTS
Working with Josh has been a genuinely great experience. His process brings real peace of mind because he understands the heart behind the work and executes with excellence. He’s professional, easy to collaborate with, delivers high-quality design, and more importantly, listened to my feedback on design direction. I’ve truly enjoyed working with him and would recommend him to anyone looking for some solid graphic design work.

—Josh Freethy, Brand and Design Specialist, Chase Oaks

Want to skip ahead and just talk? Book Your Call Now →

BEHIND THE WORK

Strategy-driven. Detail-obsessed. Built for founders who are serious about what they're building.

Josh McKenna spent years inside Nashville's creative industry learning what it actually takes to build brands that perform not just brands that look good. He brought that foundation to Detroit, a city that rewards builders who show up and do real work, and built a studio around one simple idea: clarity before execution.

Every project starts with the right questions. Every deliverable is built to last.

If that sounds like the kind of partner you've been looking for, let's find out.

Book My Call →

No pitch. No pressure. Just a conversation.

BEFORE YOU BOOK, READ THIS

If you've ever felt like you're working hard but not being seen, this is where to start.

A 50 page quick read on brand clarity, consistency, and building something people actually remember.